An incredible passion for footwear is what has brought Puma the popularity it has received. The brand is today one of the most sought-after brands in the history of time. The brand’s logo - a black Puma cat in mid-sprint is recognized all over the world. The suave sophistication that products from Puma exude is what makes them so popular, along with the comfort they have to offer. Having established itself as the go-to option for athletes, the brand helps increase performance with advanced technologies that are at its disposal.
Begun in 1924 by Rudolf Dassler, the brand designed shoes for football. Rudolf Dassler made football shoes with an aim to help the players perform better, and he succeeded. The players who sported Puma shoes were so impressed with the quality they received that they came back for more. After such success, the brand never looked back.
Today, Puma shoes are designed with as much passion as they once were. Materials of superior quality, state of the art technologies and incredibly adept craftsmen help the brand design shoes that are as comfortable as they can be. Having excelled at the game of Football, Puma has now made its presence felt in other sports such as running, sailing, golf and motor sports. Giving the athletes a push and helping them improve their performance was not enough for the brand with a thirst for perfection - that is when its line of casualwear was born. Puma’s range of casual apparel and footwear is as attractive as its sportswear, but more stylish. With an eye for detail, these products are designed to meet the fashion conscious modern man and woman’s expectations and they do it with elan.
Vans on the other hand has made casualwear its forte. The brand’s understanding of what the modern man needs is what give it the upper hand in the footwear market. Started by Paul Van Doren, James Van Doren, Gordon Lee and Serge D’Elia in 1966, the brand soon grew manifold, thanks to the founders’ eye for detail. Even on the first day of the Van’s store opening, 12 shoes were sold and that is something to be proud of, considering the store did not even have shoes apart from the ones that were on display. What surprised the brand’s founders was that skateboarders began using Vans shoes for the grip their sticky soles offered. With such a large fan base, Vans could only move forward.
With the introduction of slip ons from Vans, the number of people flocking Vans stores increased. Along with skateboarding, the brand spread its wings to encompass surfing, motorsports and others, giving the brand’s ardent fans something more to cheer. The most attractive feature of the brand is its website where a person can log in and design for themselves the kind of shoes they want. This gives one the freedom to own a pair of Vans that are exclusively made for them - the personal touch is what makes all the difference.
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